The Times
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GIA Acquires 30% Shareholding in Diamond Provenance Blockchain Platform Tracr

Investment by leading industry institute supports Tracr’s evolution to becoming an independent, industry-wide platform for natural diamond provenance

LAS VEGAS, US - Media OutReach Newswire - 9 June 2026 - De Beers Group and GIA (Gemological Institute of America) today announced the signing of a definitive agreement for GIA to acquire a 30 per cent shareholding in Tracr, the De Beers Group-backed company behind the development of the pioneering diamond provenance blockchain-driven platform.

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