ICONSIAM's Grand Chinese New Year Celebration Promises Unprecedented Spectacle Reinforcing its Status as a Global Landmark
Launching exclusive campaign to harness the power of the auspicious Year of the Dragon fostering 8 – 10% growth in economic activity within the shopping centre.
- A total investment of 100 million baht (US$ 2.8 million)to create an extravagant experience, combining traditional Thai-Chinese culture, prosperity rituals, auspicious shopping, and a marvelous cultural show.